Optimizing Email Deliverability with DNS Domain Records on AWS
Client: Marmlax, an IT services company in the United States.
Marmlax, which provides IT services to various clients, was using a traditional email service provider for their email outreach. However, they were facing issues with email deliverability, which was affecting their marketing campaigns. They wanted to switch to a cloud-based email service that would improve their email deliverability and provide better security. They chose AWS WorkMail as their new email service provider.
The main requirements of the project were as follows:
Setup AWS WorkMail: Set up AWS WorkMail for Marmlax and migrate all their email data from their old email service provider to the new one.
Improve email deliverability: Improve the email deliverability of Marmlax’s email campaigns by configuring the DNS settings with SPF, DKIM, and DMARC records.
Secure email communication: Configure the email system with proper security measures to ensure that all email communication is secure.